Chinese mandarin Speaking Advertisement Specialist

Chinese mandarin Speaking Advertisement Specialist

Location: London Paddington

Full-time ongoing contract

Responsibility:

This role is responsible for the business growth of company advertisement in UK, with a clear focus on relevant eco-system development & revenue growth.

This role will manage the company sds platform that will serve advertisement over Company Mobile Services, within company devices.

- Develop eco-system from media provider side, including 3rd party APP providers, 3rd party SSP (supply-side platform) provider, 3rd party ADs SDK provider and etc.

- Develop eco-system from advertisement demand side, including 3rd party DSP (demand-side platform), advertisement agencies, advertisers and etc.

- Monetize Company own inventory as well as media providers' and drive total advertisement revenue growth.

- Campaign Media Plan creation, for the internal and external advertisers

- Campaign management, operation and optimisation, manage Company own campaigns in Company Ads, as well as external advertiser campaigns, on a daily basis.

- Reporting: advertiser report, weekly internal report, etc., looking to the main metrics involved: CPM, CPC, CTR, etc. Calculate ROI and other parameters.

Requirements:

• 3+ year experience in the advertisement industry, especially in mobile advertisement domain
• Deep knowledge of programmatic advertisement industry and platforms, bidding models, sides, as well as CPM, CPC, CPI, and CTR metrics and ratios.
• Deep knowledge and previous Google GDN and App Stores User Acquisition experience. Knows Display, SEM, and Search Ads.
• Excellent data analytics skills
• Deep understanding of the local market for consumer digital services, mobile usage behaviour and advertisement trends.
• Good relationship with local suppliers in advertisement value chain (Europe, UK).
• Strong communication skills & rich experience on partner engagement and influencing.
• Self-motivated, creative and good team work, willing to take on challenges.
• Fluent in English and Mandarin

Before you apply, please make sure you have the Right to Work full-time in the UK from the start of your employment without requirement for work/visa sponsorship.

To apply, please send your CV to Catherine.Sun@projectpeople.com

Pre-screen questions:

Do you have the right to work full time in the UK?

Yes

Do you speak fluent English and Mandarin (spoken and written)?

Yes

Project People is acting as an Employment Business in relation to this vacancy.