Job Title: | Retention Marketing Executive (Entry Level, Dublin, 6 Months) |
Contract Type: | Contract |
Location: | Dublin, Republic of Ireland |
Industry: | |
Salary: | Attractive Day Rate |
Start Date: | ASAP |
Duration: | 6 Months |
REF: | PP/LG/CME/DUB_1534433281 |
Contact Name: | Laura Gallagher |
Contact Email: | laura.gallagher@projectpeople.com |
Job Published: | over 5 years ago |
Job Description
Retention Marketing Executive (Entry Level)
Dublin 2 (6 Month Contract)
The Company:
A leading Mobile Operator, who operate in a customer focused, fast paced and agile environment. They are currently seeking a Marketing Executive to work within their Customer Retention department on a contract basis.
Responsibilities:
- Design Customer lifecycle strategies to support the delivery of Consumer Base segment KPI
- Manage and improve the customer lifecycle campaigns across multiple channels.
- Design requirements and work with the communications team to create engaging campaign content to support all initiatives.
- Execute monthly and quarterly plans that maximise customer revenue through effective and targeted up-sell, cross-sell and increased product penetration
- Monitor and report on the performance of these campaigns against agreed KPIs
- Identify market opportunities, trends and threats and propose appropriate actions that can then become targeted activities to engage and grow the base
Experience Required:
- Degree in Marketing
- Some 'hands on' marketing experience, below the line campaigns and planning
- Direct / Digital Marketing experience
- Analytical and insight driven
- Experienced in developing clear action plans to implement customer insights
- Excellent interpersonal and communication skills with a strong ability to collaborate and influence
If you would like to be considered for this exciting opportunity, please send a copy of your CV to Laura.Gallagher@projectpeople.com
Project People is acting as an Employment Business in relation to this vacancy.
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