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Retention Marketing Executive (Entry Level, Dublin, 6 Months)

Job Title: Retention Marketing Executive (Entry Level, Dublin, 6 Months)
Contract Type: Contract
Location: Dublin, Republic of Ireland
Industry:
Salary: Attractive Day Rate
Start Date: ASAP
Duration: 6 Months
REF: PP/LG/CME/DUB_1534433281
Contact Name: Laura Gallagher
Contact Email: laura.gallagher@projectpeople.com
Job Published: 3 months ago

Job Description

Retention Marketing Executive (Entry Level)

Dublin 2 (6 Month Contract)

The Company:

A leading Mobile Operator, who operate in a customer focused, fast paced and agile environment. They are currently seeking a Marketing Executive to work within their Customer Retention department on a contract basis.

Responsibilities:

  • Design Customer lifecycle strategies to support the delivery of Consumer Base segment KPI
  • Manage and improve the customer lifecycle campaigns across multiple channels.
  • Design requirements and work with the communications team to create engaging campaign content to support all initiatives.
  • Execute monthly and quarterly plans that maximise customer revenue through effective and targeted up-sell, cross-sell and increased product penetration
  • Monitor and report on the performance of these campaigns against agreed KPIs
  • Identify market opportunities, trends and threats and propose appropriate actions that can then become targeted activities to engage and grow the base

Experience Required:

  • Degree in Marketing
  • Some 'hands on' marketing experience, below the line campaigns and planning
  • Direct / Digital Marketing experience
  • Analytical and insight driven
  • Experienced in developing clear action plans to implement customer insights
  • Excellent interpersonal and communication skills with a strong ability to collaborate and influence

If you would like to be considered for this exciting opportunity, please send a copy of your CV to Laura.Gallagher@projectpeople.com

Project People is acting as an Employment Business in relation to this vacancy.