Brand Strategy Lead

Brand Strategy Lead

Berkshire

3-6 months contract

This leading telecoms company are seeking an experienced Brand Strategist to join their team in Berkshire

You will be responsible for the development and implementation of a multi Brand strategy that will help them to achieve their ambition of doubling the size of the business and becoming a best loved brand. Working in a team of six, the successful candidate will be responsible for:

• Developing a robust master brand strategy and building a consistent and effective brand story
• Work with cross functional teams to facilitate and support the delivery of the master brand story across the business
• Work collaboratively with the strategy and insights team to monitor brand tracking and interpret insights
• Directly involved in the creation of our long term multi brand strategy, by being responsible for the positioning and creation of new brands
• Management of the overall brand portfolio architecture
• Driving branding theory and practice to achieve disruption within the industry and delivering true differentiation v competition.

The ideal candidate will have:

• Experience in long term planning
• Must be more strategic than creative.
• Ideally come worked with leading brands either in-house or agency side.
• Telecoms / Mobile knowledge would also be an advantage

For more information please apply here or send a CV direct to kerry.knight@projectpeople.com

Project People is acting as an Employment Business in relation to this vacancy.